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Easily navigate real-world business problems across industry sectors. Explore problems that matter.
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Innovation doesn’t start with a brainstorm; it starts with a problem worth solving. We offer in-depth real-world issue analysis reports in the form of ProbSheets©.
A structured deep-dive into real, unresolved innovation problems; built for leaders who turn insights into action.
Capture the essence of a real-world challenge in a specific industry and sector.
Use it for: Internal briefings and strategic alignment.
A breakdown of why this problem persists. We expose the underlying technical, behavioral, or systemic dynamics at play.
Use it to: Avoid shallow solutions and tackle what truly matters.
A map of the real tension: where market logic, human behavior, or regulation conflict.
Use it to: Build smarter solution strategies.
Estimated cost of inaction — or the value of solving it. Could be in efficiency, spend, or human outcomes.
Use it to: Justify internal resource allocation or team focus.
High-potential innovation zones and “How Might We” prompts. Grounded in real change, not hype.
Use it to: Frame R&D direction or pilot ideas.
When relevant, you’ll get data like market sizing (TAM/SAM/SOM), competition, trends, and regulatory status.
Use it to: Quickly assess feasibility and timing.
Early suggestions for viable monetization paths and customer dynamics.
Use it to: Imagine traction before prototyping.
Innovation leads, corporate accelerators, product teams, and strategy roles who think in problems first, not just trends.
Every ProbSheet© includes not just a deep dive into the problem — but also a structured exploration of how it might be solved. We unpack each solution angle with clear, actionable depth.
We describe a standout concept that directly addresses the root problem — showing what it does and how it fits the context.
From SaaS to revenue-sharing or partnerships — we map realistic routes to market with business models that make sense.
We highlight what makes the solution possible today, where it needs development, and how scalable it could become.
What gives the idea a durable edge? We examine potential moats, network effects, and first-mover advantages.
Know what it would take: we list the core team skills needed to bring the idea to life — from product to partnerships.
Innovation isn’t about being perfect — it's about asking better questions. Each solution ends with key unknowns to validate.
Solving the right problem has never been easier.
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Managing assets in defense logistics is fraught with challenges, especially when traditional tracking systems fail under pressure in unpredictable conditions.
The inability to have an accurate, real-time overview of asset locations not only risks mission success but also jeopardizes the safety and efficiency of operations.
This disconnect creates a critical tension point where commanders must make strategic decisions without full insight, leading to costly delays and reallocation of resources.
The solution leverages a mesh network of low-power, portable tracking devices equipped with multi-sensor capabilities including GPS, RFID, and inertial sensors.
Each device communicates with its nearest neighbors, creating a resilient mesh network that covers any operational area.
Unlike traditional point-to-point systems, this architecture ensures persistent communication even when individual devices face obstructions or fail.
Data from the sensors is relayed through the network to a central command center, where a software platform integrates this real-time data into a comprehensive dashboard for asset monitoring and mission planning.